[Episode 11] You Have To Love All You Do – Podcast

There’s so much more to business than the service you provide or the products you sell. You have to love it all.

In this episode, I talk about the importance of loving all the activities you do, your products or service, your clients, your industry and your marketplace. Anything less will have you swimming against the tide.

If you only enjoy certain aspects of business, those are the tasks that will ultimately get done. The problem is, what if you’re like many of the businesses, and don’t enjoy sales? then Sales doesn’t happen, or if it does, it gets paid lip service and is done minimally through gritted teeth. This is a huge problem because sales drive growth and without a passion and enthusiasm for sales, yours won’t.

I’ve never met a business person who genuinely enjoys sales who isn’t either successful already, or on their way to being so. It’s obvious, right?

It’s not just sales, I’ve seen many business owners who don’t like dealing with the finances, managing or dealing with people. An apathy too, or disliking of these activities, inevitably holds your business back. Yes you can outsource, and you definitely should, but whatever is left on your plate, needs to be done, done well and consistently. And for that, it’s just easier and more productive to learn to love it.

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How To Get Your Service-Based Business To £100k

Join George Swift for a 90-minute masterclass to maximise the speed and efficiency of growing your service business to £100k and beyond.

Whether you're starting out or you’ve been going for some time, the rules are the same.

You will learn

* The step by step, proven path to £100k
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* How to maximise prices to earn more today and fund the future
How to grow with the least possible friction
Streamlining focus and priorities to make the best use of your time

George Swift has worked with 500 service businesses over 10 years to help them launch, build and scale successful businesses. His no nonsense approach cuts through the noise of understanding what to do when and how to build the business you want.

The content George will be sharing has helped, Kim to go from launch to £160k in 18 months, Louise from £40k to £400k in 2 years and Jon from £60k to £1M in 3.5 years.




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The Self-Esteem Reboot is a complete programme with daily lessons and exercises, a 72-page workbook and online access to support videos and bonus content. It is proven to boost self-esteem and confidence levels with just a small investment of your time each day.


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