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What do you do when your sales activity isn’t working?
Right now, we’re in a "28 Day I Love Sales Challenge” across BBB Success Groups. As you can imagine, this is throwing up a lot of questions around sales.
As a business owner, whether you love sales or not, you MUST find a way of doing it that works for you.
It’s hard when you’re putting the work in and not getting the result.
The natural tendency is to pull back, reduce the effort, get distracted, procrastinate. I don’t suppose that sounds familiar….?
There are times to review what we’re doing of course. Sometimes it’s just not the right activity or done in the right way.
But more of then not, what’s required is doubling down on the activity we’re doing and that requires courage.
One of my members came to me with this exact challenge. We doubled her activity, and then doubled it again two weeks later.
She was reluctant. She’s busy! Young mum, juggling lots of things…… but she stepped up, got productive and delivered.
Now she’s getting consistent inbound enquiries, one that could deliver her annual target and then some.
What to do…..
Regroup - get back to what you actually want, get clear on the goal, write it down, put it somewhere you can see it and announce it out loud to the Universe (trust me on this….)
Look at where you’re getting some traction and get laser focussed on that. How could you double that activity?
Think about how you could group together activity so you can be more efficient and effective. We are terrible at multi-tasking!
Make notes as you go about what’s working and what isn’t
Keep track and monitor.
At the end of each day write down 4 sales successes you’ve achieved. This may not be in the results but perhaps in showing up for the activity. If you have to work hard for these great! You’re training your unconscious to get on board.
Most of all, don’t give up. We are so often one post, one phone call, one conversation away from that elusive sale.
Keep going, you’ve got this.
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